Note: This is a template document for launch purposes and does not constitute legal advice. We will update this policy as the platform evolves. Please check back periodically for updates.

Privacy Policy

Last updated: January 5, 2026

1. Introduction

Welcome to Increlo ("we," "our," or "us"). We are committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform.

2. Information We Collect

2.1 Information You Provide

  • Account Information: Name, email address, and password when you register
  • Profile Information: Publishing preferences, genres of interest, and other profile details
  • Payment Information: Billing details processed through our secure payment providers
  • Content: Books, manuscripts, and campaign information you upload
  • Communications: Messages, feedback, and support requests

2.2 Information Collected Automatically

  • Device Information: IP address, browser type, operating system
  • Usage Data: Pages visited, features used, actions taken
  • Cookies and Tracking: We use cookies and similar technologies (see Section 4)
  • Referral Data: UTM parameters, referral links, and marketing attribution data

3. How We Use Your Information

We use your information to:

  • Provide, maintain, and improve the Service
  • Process transactions and manage your account
  • Match authors with appropriate ARC readers
  • Send transactional emails and important updates
  • Provide customer support
  • Analyze usage patterns to improve user experience
  • Detect and prevent fraud or abuse
  • Comply with legal obligations

4. Cookies and Analytics

We use cookies and similar tracking technologies to collect and track information about your use of the Service. This helps us understand how users interact with our platform and improve our services.

4.1 Google Tag Manager and Google Analytics

We use Google Tag Manager (GTM) and Google Analytics 4 (GA4) to collect and analyze information about how visitors use our website. This includes:

  • Pages visited and time spent on each page
  • Traffic sources and referral information
  • Device and browser information
  • Geographic location (country/region level)
  • User interactions and events (e.g., button clicks, form submissions)

Google Analytics uses cookies to collect this information. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

For more information about how Google uses your data, please review Google's Privacy Policy.

4.2 Types of Cookies We Use

  • Essential Cookies: Required for the Service to function (e.g., authentication, session management)
  • Analytics Cookies: Help us understand how visitors use our site
  • Marketing Cookies: Track referrals and marketing campaign effectiveness

5. Information Sharing

We may share your information with:

  • Service Providers: Third parties who help us operate the Service (hosting, payment processing, analytics)
  • Other Users: Limited information shared as necessary for campaign matching (e.g., author names, book details)
  • Legal Requirements: When required by law or to protect our rights
  • Business Transfers: In connection with a merger, acquisition, or sale of assets

We do not sell your personal information to third parties.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. We may retain certain information as required by law or for legitimate business purposes.

8. Your Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your information
  • Object to or restrict certain processing
  • Data portability
  • Withdraw consent where processing is based on consent

To exercise these rights, please contact us at privacy@increlo.com.

9. Children's Privacy

The Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

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